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      The Battle for the Marketing Cloud in San Francisco

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      October 22, 2013

      Tuesday   6:30 PM - 9:30 PM

      111 Minna Street
      San Francisco, California 94105

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      EVENT DETAILS
      The Battle for the Marketing Cloud

      Startup CEOs on taking a chunk of the skyrocketing marketing technology budget.

      Join Mike Maples Jr., Managing Partner of Floodgate Fund, and a panel of CEOs for an in-depth discussion on how their companies are battling for a piece of the marketing budget. Open bar and appetizers will be provided!

      Gartner predicted last year that CMOs would spend more on technology than CIOs by the year 2017.  That’s been validated by recent startup acquisitions, IPOs and funding in the marketing software industry.

      Enjoy drinks with CEOs from all areas of the marketing budget - event marketing (DoubleDutch), data analytics (KISSmetrics) marketing automation (Genius.com), and influencer marketing (Traackr). They will share their experiences selling to the CMO, debate the rise in marketing tech budget, and explain how companies can set themselves up for success.

       

       Moderator

      Mike Maples, Managing Partner of FLOODGATE



      Panelists

      Lawrence Coburn, CEO and co-founder of DoubleDutch

      Sam Weber, CEO of Genius.com

      Hiten Shah, President and co-founder of KISSmetrics

      Pierre-Loic Assayag, CEO and co-founder of Traackr



      Bios

      Mike Maples, Jr.
      Managing partner, FLOODGATE

      Mike Maples, Jr., is the managing partner of FLOODGATE, and was recently named as one of "8 Rising VC Stars" by Fortune Magazine for his investments in business and consumer technology companies. His background spans a variety of markets including consumer technology, small business, and the enterprise, and he’s invested in hot startups such as Lyft and Twitter.

      Lawrence Coburn
      Founder and CEO, DoubleDutch

      Lawrence Coburn is the founder and CEO of DoubleDutch, a company that offers the only data-driven mobile conference application in the events industry designed to thrill event attendees, surface leads, and unlock insight into your event. He is a mentor for UC Berkeley Computer Science students and an advisory board member for Enterprise 2.0.

       

      Sam Weber
      CEO, Genius.com

      Sam Weber is the CEO of Genius.com, a real-time marketing automation service that enable both marketing and sales teams to quickly and accurately identify their best prospects. Sam previously served as Vice President of Technical Services at KnowNow and held a variety of strategic roles at Epiphany.

       

      Hiten Shah
      President and co-founder, KISSmetrics

      Hiten Shah is the President and co-founder of KISSmetrics, which sells next-generation customer analytics tools to small and mid-sized companies. Shah previously founded Advanced Consulting Services (ACS) and Crazy Egg, which provided advanced online marketing tools and services.

       

      Pierre-Loic Assayag
      CEO and co-founder, Traackr

      Pierre-Loic is the CEO and co-founder of Traackr, the leading people discovery engine and a transformative force for brands and integrated marketing agencies in the post-mass media era. A veteran of the web industry, Pierre-Loic has deep expertise in advertising and marketing innovation. In the 90s, he became Peugeot-Citroen’s first Director of New Media heading up an international portfolio of information technology projects. Pierre-Loic went on to join the frontlines of the Internet economy with a vision to disrupt how we create and consume media.

       

      Cost: 25.00 Early Bird 25.00

      35.00 General Admission 35.00

      Categories: Conferences & Tradeshows | Sales & Retail

      Event details may change at any time, always check with the event organizer when planning to attend this event or purchase tickets.
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